ROXY .
WAIKIKI CLASSIC
CREATIVE DIRECTION
2013
The Roxy Waikiki Classic has always been a grassroots gathering supporting the surf community in the Honolulu area, and grows out a sincere appreciation of culture and locality. This project included the direction and development of the 2013 identity, advertising, onsite environmental graphics, online digital display, and other supporting event products.
![RX-00427_waikiki classic_poster final_for proof](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/RX-00427_waikiki-classic_poster-final_for-proof-e1460328258189.jpg?w=770&ssl=1)
![RX-00427_waikiki classic_poster final_for proof](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/RX-00427_waikiki-classic_poster-final_for-proof-e1460328258189.jpg?fit=792%2C1224&ssl=1)
![Screen Shot 2013-07-26 at 2.18.18 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.18.18-PM.jpg?w=770&ssl=1)
![Screen Shot 2013-07-26 at 2.18.18 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.18.18-PM.jpg?fit=360%2C504&ssl=1)
![Screen Shot 2013-07-26 at 2.19.29 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.19.29-PM.jpg?w=770&ssl=1)
![Screen Shot 2013-07-26 at 2.19.29 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.19.29-PM.jpg?fit=360%2C504&ssl=1)
![Screen Shot 2013-07-26 at 2.15.24 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.15.24-PM.jpg?w=770&ssl=1)
![Screen Shot 2013-07-26 at 2.15.24 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.15.24-PM.jpg?fit=360%2C504&ssl=1)
![RX_WAIKIKI_poster_detail](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/RX_WAIKIKI_poster_detail.jpg?w=770&ssl=1)
![RX_WAIKIKI_poster_detail](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/RX_WAIKIKI_poster_detail.jpg?fit=2918%2C2038&ssl=1)
![RX_WAIKIKI_display](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/RX_WAIKIKI_display.jpg?w=770&ssl=1)
![RX_WAIKIKI_display](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/RX_WAIKIKI_display.jpg?fit=3970%2C2647&ssl=1)
![05062013203313bb3](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/05062013203313bb3.jpg?w=770&ssl=1)
![05062013203313bb3](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/05062013203313bb3.jpg?fit=504%2C360&ssl=1)
![Screen Shot 2013-07-26 at 2.21.49 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.21.49-PM.jpg?w=770&ssl=1)
![Screen Shot 2013-07-26 at 2.21.49 PM](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/Screen-Shot-2013-07-26-at-2.21.49-PM.jpg?fit=504%2C360&ssl=1)
![08062013200326W_1_648](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/08062013200326W_1_648.jpg?w=770&ssl=1)
![08062013200326W_1_648](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/08062013200326W_1_648.jpg?fit=504%2C360&ssl=1)
![05062013204117bb4](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/05062013204117bb4.jpg?w=770&ssl=1)
![05062013204117bb4](https://i0.wp.com/dougwiganowske.com/wp-content/uploads/2016/04/05062013204117bb4.jpg?fit=504%2C360&ssl=1)