QUIKSILVER .

NEW YORK PRO

CREATIVE DIRECTION

In 2011 Quiksilver brought a World Surf Tour stop to Long Island, New York. This particular part of the project included the product design and development of the winner's trophy. We combined the visual elements from surfing for example: the "A-frame" wave and iconic elements from New York City such as the torch and flame from The Statue of Liberty. Lastly the trophy itself was fabricated out of materials local to the Northeast to tie the trophy back to the host area for both an iconic symbol and material object.